Analysis of A Business Feasibility Study Using A Business Model Canvas For The Establishment of A Subsidiary in the Training Provider Field
Abstract
PT. XYZ is a company engaged in aircraft MRO (Maintenance, Repair and Repair) services by providing integrated solutions for all of its customers. Unit Learning Services at PT. XYZ has the task of organizing education and training. In accordance with the plan of PT. XYZ, Learning Services Unit is focused on preparing to spin off to become a subsidiary engaged in the Provider of Training. This study aims to determine what kind of subsidiary business model will be created using the canvas business model and conduct a business feasibility study, whether it is feasible or not. The results of this study are based on the canvas business model which has the following proposition values: (1) Highly qualified instructors with years of experience in aircraft maintenance; (2) Aircraft access for training; (3) Spacious classrooms including ACT instructors for Airbus qualified training classes; (4) Adjustable training for customer needs; and based on aspects that are processed for the establishment of a subsidiary is declared feasible.
Keywords
Full Text:
PDF (Bahasa Indonesia)References
Abdullah, M. R. (2017). Studi Kelayakan Bisnis..
Amin, A. M., Baga, L. M., & Tinaprilla, N. (2018). Strategi Perencanaan Model Bisnis Perusahaan Jasa Konsultan Arsitektur dan Jasa Kontraktor PT Architectaria Media Cipta.MANAJEMEN IKM: Jurnal Manajemen Pengembangan Industri Kecil Menengah, 13(1), 55-65.
Ardiana, A. (2014). Innovation Business Canvas Model Pada Produk Dholpine Yang Ramah Lingkungan (Doctoral dissertation, Universitas Muhammadiyah Surakarta).
Hardjana, A. M. (2001). Training SDM yang efektif. Kanisius.
Kurniasari, R., & Kartikasari, D. (2018). Penerapan Model Bisnis Kanvas Terhadap Bisnis Jasa Angkut Penumpang Pada PT Internasional Golden Shipping. Journal of Applied Managerial Accounting, 2(1), 6-14.
Nirmala, P. A. (2018). Analisis Strategi Pengembangan Usaha Pirez Laundry Samarinda. Universitas Mulawarman. Samarinda.
Osterwalder, A., & Pigneur, Y. (2010). Business model generation: a handbook for visionaries, game changers, and challengers. John Wiley & Sons.
Rainaldo, M., Wibawa, B. M., & Rahmawati, Y. (2017). Analisis Business Model Canvas Pada Operator Jasa Online Ride-Sharing (Studi Kasus Uber di Indonesia). Jurnal Sains dan Seni ITS, 6(2), D232-D236.
DOI: http://dx.doi.org/10.28989/senatik.v5i0.370
Article Metrics
Abstract view : 718 timesPDF (Bahasa Indonesia) - 696 times
Refbacks
- There are currently no refbacks.
This work is licensed under a Creative Commons Attribution 4.0 International License.
Conference SENATIK P-ISSN :2337-3881 and E-ISSN : 2528-1666
Jumlah penggunjung = orang